SureHandleTM PET Craft Beverage Growler
First-ever, one-piece PET containers with an integrated handle
For brand owners who have been waiting for a PET container with an integrated handle, the wait is finally over.
Pretium’s 64-ounce and 2 liter, carafe-style SureHandle™ containers, with a 38-400 mm finish, gives brand owners significant shelf differentiation, handling convenience and aesthetics that were not previously possible.
Specific food and beverages ideally suited for the SureHandle™ container include cold-pressed juices, ready-to-drink teas, sport drinks, nutritional supplements, edible oils, dressings, sauces, marinades, etc. In the household/industrial chemicals category, liquid cleaners and detergents would also benefit.
In addition, Pretium positioned its SureHandle PET bottle as an alternative for glass beer growlers, cold brewed coffee containers. The SureHandle amber growler costs a fraction of a glass growler and is much more portable, shatter-resistant and light-weight.
SureHandle™ received the highest honor from the Institute of Packaging Professionals (IoPP) Ameristar Award judges for a package that surpassed all judging criteria and was unanimously rated ‘outstanding’ in every category. In addition, Surehandle™ won the Beverage, Non-alcoholic and Food Shelf Stable categories.
SureHandle™ opens multiple marketing opportunities for brand owners seeking to appeal to a wider audience. The container is easier to handle for both younger children and older adults, and those with physical challenges, compared to pinch grip or straight-sided alternatives.
Additionally, the container has been designed with enhanced top load capabilities which can potentially reduce secondary packaging costs by up to 80 percent.
Unlike two-piece handled containers, which typically are made from more than one material, the integrated PET handle/body combination is made solely from PET, which facilitates recycling. Monomaterial structure means that the bottle does not have the potential to contaminate the PET recycling stream.